The start-ups from Sophia Antipolis are definitely commiting themselves in great advertising campaigns. It was seen for Aucland, for Respublica, for Right Vision. The European gate for general purchases of firms, Buying-partner.com is also launching a national campaign. To ensure the launching of their gate, Brice Graillot and Andreas Woywode chose Publicis. It is a star that plans to put forward the leadership of the firm on its niche. The campaign will start on May 9th in the daily papers, and then it will go on in the specialized professional press.
